Shows

BeanCast 108: Loyalty Is HOT

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GUESTS

Edward Boches, CCO, Mullen (He blogs at Creativity Unbound and is a co-founder of The Next Great Generation blog)

Mitch Joel, President, Twist Image (Find his blog here.)

Ian Schafer, President, Deep Focus

John Wall, Co-Host, Marketing Over Coffee (He also blogs at Ronin Marketeer)


Topics:

Measuring Loyalty

BP Spill-Over Effects

Video At Shelf Level

The Narrow Cannes Field

Apps Driving Commerce

Stories To Watch:

  • Pepsi Becomes an Angel Investor
  • Clay Shirky's Newest Book
  • Lack of iPad/iPhone4 Support for Facebook App
  • E3 Evaluations and Winners
  • Whether iPad Ad Effectiveness Will Last

Credits:

Opening Theme, Joe Sibol (pick up his latest album on iTunes) Closing Theme, CJACKS (Find more music from both artists atpodsafeaudio.com.)

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