Panel
Marc Goldberg, CEO, TrustMetrics
Scott Stratten, Author/Speaker/Podcaster, Unmarketing
Scott Vaughan, CMO, Integrate
Tom Webster, VP of Marketing and Strategy
Bob Knorpp, Host, The BeanCast
Topics
How Google Responds
Sources: WSJ on the problem, BI with analysis, Mashable on Schmidt's response, Adweek on YouTube's response, Digiday on the real motivations for brands, BI on the brands that have boycotted, Ad Age on the pressure facing media shops, Adweek on the brand ultimatum, report on valuation loss, Barron's on the stock jeopardy, Bloomberg on valuation
Does TV Face The Same Issues
Sources: Adweek reports
The Data Integration Dilemma
Sources: Adweek analysis
Sitcoms Are The Best For Ads
Sources: Adweek reports
#ADFAIL5
Russian gun control stunt encourages participants to shoot at people
ISPs now allowed to sell your data without your permission
AirBNB localizes their name in China with possibly pornographic results
Apple Red iPhone sold in China with no mention of supporting the Global Fund
Coalition for Better Ads tells us stuff we've known for a decade
SPONSORS
Thanks to Recursive Squirrel for bandwidth and Pluot for our video conferencing. Also thanks to Craig Jacks for providing music for The BeanCast.