BeanCast 122: Viral Is Not A Strategy
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GUESTS
Kevin Briody, Director of Strategic Partnerships, Ignite Social Media (Check out some of his agency's latest work for a clienthere.)
Stuart Foster, Strategist, Mullen (Here's some work for client Planet Fitness)
Valeria Maltoni, Director of Strategy, Powered (Check out her blog, Conversation Agent, for more about the upcomingPowered webinar.)
Michelle Tripp, Principal, Brand Forward (Follow her client, Apprentice Contestant Liza Wisner, on Facebook)
Topics:
AOL's Buying Spree
Bypassing TV For YouTube
Mobile Coupons Driving Traffic
RTs In The Toilet?
Delayed Holiday For Gamers
Stories To Watch:
- Facebook Places Campaigns
- JetBlue
- Mobile Ad Invasions
- Boston Globe's Digital Moves
- Mashable's Future
Credits:
Opening Theme, Joe Sibol (pick up his latest album on iTunes) Closing Theme, CJACKS (Find more music from both artists atpodsafeaudio.com.)
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