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David Cherry, CDO, Sudler & Hennessey

Colin Glaum, Consultant, Benevolent Mercenaries

Buddy Scalera, SVP of Multichannel Content Strategy, Ogilvy Commonhealth (BuddyScalera.com)

David Spark, President, Spark Media Solutions

Topics

WhatsApp Acquisition

Sources: Wired reports, Ad Age on the per-user value, TNW analysis, Guardian on the job rejection, The Google offer rejection, Pando Daily on privacy holes, BI on the ad dislike, RW opinion, TechCrunch reports, Forbes reports

Crowdfunding For Community

Sources: n/a

Digital More Effect Than Thought

Sources: Ad Age reports

Under Armor vs Team USA

Sources: Ad Age on the endorser strategy, Ad Age on the contract renewal

Disavowing The DHL Prank

Sources: Adweek reports

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