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BeanCast 311: Soft"Wear"

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BeanCast 311: Soft"Wear"

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Jon Bond, CEO, Tomorro LLC

Duane Forrester, Head of Webmaster Outreach, Bing

Colin Glaum, Consultant, Benevolent Mercenaries

Lynette Young, Content Marketing Manager, A Weber Communications


Topics

Foursquare Transformed

Sources: Pando reportsDigiday reportsAdweek on location pushback, Agencies dissect the news

Ad Fraud Continues

Sources: Ad Ad reports

The Publisher Loophole

Sources: Digiday reports, Ad Age on the mobile stats, forthcoming Forrester study

Activity Currency

Sources: Creativity reports


#AdFail5

VidAngel tells us bad words are like being riddled with gunfire.

Radio538 shows us what phallic advertising is all about.

Dulcolax creates the most disgusting ad ever.

The Swedish transportation authority denies racism.

The Southwest passenger removed from a flight for a critical tweet gets $50 vouchers.


Sponsors

Squarespace – the all-in-one platform that makes it easy to create your own website. For a free trial and 10% off, go to squarespace.com and use offer code "BeanCast."

Thanks to Recursive Squirrel for bandwidth and Email Transmit for our newsletter service. Also thanks to Craig Jacks for providing music for The BeanCast.