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BeanCast 334: Buying A Super Bowl Ad

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BeanCast 334: Buying A Super Bowl Ad


Saul Colt, Chief Evangelist, Xero.com

Steve Hall, Editor, Adrants.com

Rachel Hammerman, CEO, Hammerman PR


Topics

Mobile Advertising For Brands

Sources: VentureBeat Reports

Struggle To Close Out The Super Bowl

Sources: Ad Age reportsUproxx reports

Twitter Ad Network

Sources: The Verge reportsThe Next Web reportsBI reportsAd Age on video ads

Matching Bands To Brands

Sources: Rolling Stone reports


#AdFail5

DNC starts a fake Twitter account called @digitaljeb

London real-estate ad channels American Psycho

YouPorn sponsors an eSports team

Toronto crooks advertised phenomenal deals on iPhones to lure people to locations to rob them

Calvin Klein ads featuring Justin Beiber were trolled for photoshopping

 


Sponsors

Squarespace – the all-in-one platform that makes it easy to create your own website. For a free trial and 10% off, go to squarespace.com and use offer code "BeanCast."

Mexia Interactive delivers the Internet of Things at retail. Schedule a demo day and receive a free $100 Starbucks gift card. Email john@mexia.ca.

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