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BeanCast 348: A Whopper With Mayo

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BeanCast 348: A Whopper With Mayo


Gareth Kay, Co-Founder, Chapter

Nichole Kelly, CEO, Social Media Explorer

Augie Ray, Commentator/Speaker, Experience, The Blog

Mat Zucker, Partner, Prophet

Bob Knorpp, Host, The BeanCast


Topics

Ads On Mobile

Sources: The Drum on Inamoto's comments

Back-Pedaling On Rebates

Sources: Adweek reports on account reviews, Ad Age reports on back-pedaling, ANA and 4A's taskforce announced

Facebook's Video "Dominance"

Sources: BI on the earnings call, more on revenue numbers, YouTube claims high mobile ad viewership

Fallout From Mobilegeddon

Sources: SearchEngineLand reports


#AdFail5

Kaylan Jewelers ad hearkens to days of racism and entitlement

Burger King in Russia sends a "Tittygram"

Art ignorance leads to a bad choice for a sauce label

South Dakota claims they are better than Mars

The town with a strange slogan decides they might have to change it


Sponsors

Squarespace – the all-in-one platform that makes it easy to create your own website. For a free trial and 10% off, go to squarespace.com and use offer code "BeanCast."

Mexia Interactive delivers the Internet of Things at retail. Schedule a demo day and receive a free $100 Starbucks gift card. Email info@mexia.ca.

Thanks to Recursive Squirrel for bandwidth and Email Transmit for our newsletter service. Also thanks to Craig Jacks for providing music for The BeanCast.