Topics
The Value of Social/Agency Pacts
NBC Says Twitter Not Driving Audience
Pay-For-Performance Today
Is Over-Targeting a Problem
Read MoreThe BeanCast™ Marketing Podcast
The BeanCast™ is a weekly round table podcast, featuring notables from the marketing, advertising, interactive and public relations community. We discuss the latest industry news with a healthy dose of perspective. Join the fun. Subscribe today!
BeanCast 270: Disruption is the Enemy
Topics
Wearable Advertising
YouTube's Comment System
Online Brand Value
Crowdfunding Product Launches
Responsive Design's Ad Benefits
Read More
BeanCast 260: A BeanCast Evol8tion
Tom Martin, Founder, Converse Digital
Scott Monty , Global Digital and Multimedia Communications Manager, Ford Motor Company
Augie Ray , Author/Speaker, Experience, The Blog
Peter Shankman , Co-Founder, Shankman-Honig
Topics
Disrupting Broadcast and Cable
Sources: NYT on the Google rumor, NYT on the Apple news, Ad Age on Netflix news, Madison Avenue reacts to Apple
What Data Doesn't Reveal
Sources: Fast Company opinion piece
Mobile Fueling AdTech Acquisitions
Sources: Ad Age on the mobile equation, Ad Age on when the shake-out will happen
Invisible In-Store Measurement
Sources: NYT on in-store tracking, Ad Age on lack of consumer concern
Email Shareability
Sources: BtoB reports
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