BeanCast 167: This Week On "Saving AOL"

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GUESTS

Bill Green, Creative Strategist, BFG Communications (Listen to AdVerve and Read the AdVerve Blog)

Joseph Jaffe, Author/Speaker/Consultant, GetTheJuice.com

Ty Montague, Founder/Principal, Co: (Check out their new venture, Grind)

Tim Nudd, Blogs Editor, Adweek

TOPICS

AOL/Yahoo! Merger Rumor

• LAT Reports on the Rumor
• TechCrunch Opinion Piece
• Ad Age Reports on Yahoo! Problems
• Ad Age on Yahoo! and AOL Identity Problems

ConAgra PR Stunt Failure

• NYT Reports on the Story

Blaming The Agency

• Ad Age Opinion Piece

Twitter Ads For Non-Followers

• B2B Explains the Move

Old Brands In New Markets

• Ad Age Reports

STORIES TO WATCH

• Huffington Post eBooks
• SNL-Themed Ice Cream
• Search Innovations
• Adweek Fashion Issue
• How AdMob Fits With Google

This week's show is sponsored by Surveys.ie. Use the coupon code "BeanCast" to receive 500 FREE spending credits.

Thanks to Recursive Squirrel for bandwidth and Email Transmit for our newsletter service. Also thanks to Craig Jacks for providing music for both The BeanCast and Ad Age Outlook.