Guests
Christian Borges, Senior Vice President of Marketing, MRY
Farrah Bostic, Co-Founder, The Difference Engine
Gini Dietrich, CEO, Arment Dietrich (Read Spin Sucks)
Jonathan Sackett, Managing Director of Content, N.A., Ogilvy
Topics
Real-Time Obsession
Sources: Sarah Hofstetter's piece, Jay Baer's piece, Ian Schafer's piece
TV's Latest Measurement Issues
Sources: Washington Post reports
What's Holding Back The NewFronts
Sources: Ad Age opinion piece
Facebook Matching Profiles To Buyers
Sources: Ad Age reports
High-Tech's Mobile Aversion
Sources: Media Post reports
Sponsors
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