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Tonya Hall, Host, Marketing Mavericks

Rachel Hammerman, Founder/President, Hammerman PR

Jonathan Sackett, CEO, Mashburn Sackett

Tom Webster, VP Strategy/Marketing, Edison Research

Topics

YouTube Ad Perspective

Sources: Ad Age reports, Electric puppy

What Brands Want From Startups

Sources: Digiday interview

The Customer Service CMO

Sources: Ad Age opinion

OKC's Research

Sources: Ad Age reports

#AdFail5

Secret's PR complains about people spreading unfounded rumors about them.

Charmin goes off the deep end with potty tweets.

SilencerCo sells a shotgun silencer by showing how it protects from surveillance drones.

Stitch Fix gets caught overcharging for merchandise.

Bright Starts gives out candy in realistic prescription bottles.

Sponsors

Squarespace – the all-in-one platform that makes it easy to create your own website. For a free trial and 10% off, go to squarespace.com and use offer code "BeanCast."

Mexia Interactive delivers the Internet of Things at retail. Schedule a demo day and receive a free $100 Starbucks gift card. Email john@mexia.ca.

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