Panel
Saul Colt, Director of Non-Traditional Marketing, Hubba
Bill Green, EVP, Chief of Strategy, Noble Mouse
John J. Wall, VP of Marketing, EventHero
Bob Knorpp, Host, The BeanCast
Topics
Twitter’s ad network serving ads to non-logged-in/non-users
The auto-play dilemma...publishers getting unmonetized views on Facebook
Ad-Blocking becomes ad extortion
Instagram becomes an ad powerhouse….and purges spam accounts
Ad-tech reaches saturation point…we need one dashboard to rule them all
Serial leads to the supposed podcast renaissance
Kickback-gate…media agencies exposed for taking kickbacks
The year of Meerkat turns into the year of Periscope
SnapChat launches their untargeted ad product…and now struggles to prove value
Facebook enhances Messenger for business uses
Amazon Dash buttons are brought to market
Mobilegeddon…Google stops ranking non-mobile optimized sites on devices
ABInBev calls for an end to sexism in beer ads
The fat-shaming / thin-shaming debate in advertising
Apple integrates ad-blocking into iOS
IAB’s LEAN ad initiative (light, encrypted, ad-choice supported, non-invasive)
Amazon Prime Day
The sex doesn’t sell study
Facebook allows GRP buying for video ads
Jared and Subway
Ashley Madison hacked
The McWhopper
Emoji Marketing
Favorites becomes Likes on Twitter
Pharma DTC Ads could go away
South Park mocks us
#AdFail5
Saul's pick: Rapey advertising, including SuperGurl ad, Bloomingdale's ad, and Virgin Mobile
Bill's pick: IHOP tweets that their pancakes are, "...flat, but have a great personality"
John's pick: Heinz Ketchup let's a QR code link expire, which then gets used by a porn site
Bob's pick: Sweetie's Salad guerrilla marketing event in China goes horribly wrong
Top pick: IBM invites the smartest women in the world to hack a hairdryer
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Thanks to Recursive Squirrel for bandwidth and Email Transmit for our newsletter service. Also thanks to Craig Jacks for providing music for The BeanCast.