Mitch Joel, President, Mirum
Eric Schwartzman, Digital Strategist, Comply Socially
Tom Webster, VP Strategy and Marketing, Edison Research
Bob Knorpp, Host, The BeanCast
Topics
SnapChat's Continued Success
Sources: LAT reports, Adweek on Instagram
Is "Why" The Wrong Question
Sources: Ad Age article
Ad-Supported Uber
Sources: The Quartz article, BI on the ad network
Why SMS Dominates Mobile
Sources: Mobile Commerce Press
#AdFail5
Melissa Harris-Perry Tweets about taxes and winds up with a tax lien
Woolworth's co-opts ANZAC Day and gets a wild backlash
Vani Hari seems to have no plan for dealing with backlash against her
Fly killing spray tries to participate in a social meme for a dead woman
Buzzfeed apparently did take down comments at advertiser requests
Sponsors
Squarespace – the all-in-one platform that makes it easy to create your own website. For a free trial and 10% off, go to squarespace.com and use offer code "BeanCast."
Mexia Interactive delivers the Internet of Things at retail. Schedule a demo day and receive a free $100 Starbucks gift card. Email info@mexia.ca.
Thanks to Recursive Squirrel for bandwidth and Email Transmit for our newsletter service. Also thanks to Craig Jacks for providing music for The BeanCast.