BeanCast 415: Podcast Ads For Sale

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Panel

Saul Colt, Principal, SaulColt.com

Michael Farmer, Principal, Farmer & Co.

Augie Ray, Research Director for Customer Experience, Gartner

David Spark, CEO, Spark Media Solutions

Bob Knorpp, Host, The BeanCast

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Topics

Pay-for-Performance

Sources: BI talks to Wendy Clark

IAB Sets Podcast Ad Standards

Sources: Digiday reports

Adwords Improvements

Sources: SearchEngineLand reports

YouTube Enforcing "Ad-Friendly"

Sources: Ad Age reports, Fortune reports, Variety reports, CNET analysis

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#AdFail5

England Football required players to celebrate in front of particular sponsor logos

9/11 ad for a mattress store goes to new lows

Air China warns fliers about Indian, Pakastani, and Black people in London

Wells Fargo dismisses the arts as a profession

Homeless wear becomes a real (and expensive) thing

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Sponsors

Thanks to Recursive Squirrel for bandwidth and Email Transmit for our newsletter service. Also thanks to Craig Jacks for providing music for The BeanCast.

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