Panel
Emily Binder, Principal Consultant, Beetle Moment Marketing
Saul Colt, Principal, The Idea Integration Company
Colin Glaum, ECD Digital, Avrett Free Ginsberg
Jonathan Sackett, President, Mashburn Enterprises
Bob Knorpp, Host, The BeanCast
TOPICS
Super Bowl Winners
Sources: Variety, Ad Age, Adweek, HBS, Globe and Mail
Super Bowl Losers
Sources: Ad Age, Ad Age opinion, Dodge Ram backlash
Assessing Overall Effectiveness
Sources: BI on low ratings, Adweek on most effective, Adweek's experiment, Mediapost reports
Elon Musk's Stunt
Sources: Ad Age reports, Adweek reports
SPONSORS
Thanks to Recursive Squirrel for providing our bandwidth.