Panel
David Burn, Principal, Bonehook
Eli Goodman, VP Strategic Sales, Jumpshot
David Spark, President, Spark Media Solutions
Marc Whitehead, Chief Engagement Officer/Managing Director, Cult Collective
Bob Knorpp, Host, The BeanCast
TOPICS
Breaking Up Facebook
Sources: The NYT article, Mashable, CNBC with the cons, Facebook’s reaction, Slate opinion
Influencer Terminology
Sources: Scott Guthrie’s post
Embracing Addressable
Sources: Adweek reports, Adweek on the Newfronts, Digiday on first-party data
Corporate Accelerators Today
Sources: Digiday on Target’s accelerator
SPONSORS
Content Marketing World is the world’s premier content marketing event. Find out more at contentmarketingworld.com today. Use the offer code BEANCAST (all caps) for an extra $100 off.
Thanks to Recursive Squirrel for providing our bandwidth.