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Dan Goldgeier, Freelance Writer, DanGoldgeier.com
Joseph Jaffe, Admiral and Co-Founder, The HMS Beagle (Joe’s new newsletter)
Bob Knorpp, Host, The BeanCast
TOPICS
Ad Bowl Analysis
Sources: first half and halftime reviews, second half reviews, Adweek on celebrities, story behind the Jeep spot, Rocket Mortgage spot, Adweek on Porsche, Amazon most watched on YouTube, Genesis gets most brand lift, Google most effective, Jeep wins the AdMeter, Adweek on Planter’s
The Trouble With Extended Spots
Sources: A sampling of extended ads
Drop In Audio Branding
Sources: Adweek reports
The Kobe Edits
Sources: Adweek analysis
FAIR/FAIL/FOUL
FAIR: Loretta by Google
FAIL: Liverpool steakhouse gets sexist
FOUL: BitPanda trolls the UK
SPONSORS
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