David Cherry, CDO, Sudler & Hennessey
Colin Glaum, Consultant, Benevolent Mercenaries
Buddy Scalera, SVP of Multichannel Content Strategy, Ogilvy Commonhealth (BuddyScalera.com)
David Spark, President, Spark Media Solutions
Topics
WhatsApp Acquisition
Sources: Wired reports, Ad Age on the per-user value, TNW analysis, Guardian on the job rejection, The Google offer rejection, Pando Daily on privacy holes, BI on the ad dislike, RW opinion, TechCrunch reports, Forbes reports
Crowdfunding For Community
Sources: n/a
Digital More Effect Than Thought
Sources: Ad Age reports
Under Armor vs Team USA
Sources: Ad Age on the endorser strategy, Ad Age on the contract renewal
Disavowing The DHL Prank
Sources: Adweek reports
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