Saul Colt, Chief Evangelist, Xero
Jonathan Sackett, CEO, Mashburn Sackett
Buddy Scalera, SVP of Multichannel Content Strategy, Ogilvy CommonHealth
Christan Summers, Director of Creative & Strategy, Raison d'etre
Bob Knorpp. Host, The BeanCast
Topics
Getting Super Bowl Value
Sources: Adweek on Instagram efforts, Adweek on the sellout, Adweek offers metrics
Sexist Super Bowl Ads
Sources: Huffpo reports, Adweek reports
Ads on Jerseys
Sources: CBS Sports reports, Globe and Mail reports
iPhone in the Low-End
Sources: VentureBeat reports
Sponsors
Squarespace – the all-in-one platform that makes it easy to create your own website. For a free trial and 10% off, go to squarespace.com and use offer code "BeanCast."
Mexia Interactive delivers the Internet of Things at retail. Schedule a demo day and receive a free $100 Starbucks gift card. Email john@mexia.ca.
Thanks to Recursive Squirrel for bandwidth and Email Transmit for our newsletter service. Also thanks to Craig Jacks for providing music for The BeanCast.