Panel
Saul Colt, Director of Non-Traditional Marketing, Hubba
Bill Green, EVP+Chief of Strategy, Noble Mouse
John J. Wall, VP of Marketing, Event Hero
Bob Knorpp, Host, The BeanCast
Topics
Facebook Canvas
Sources: TechCrunch reports, Fortune comments, Fast Company reports, Netimperative reports, DigitalTrends reports, B2C reports, Reddit thread on effectiveness, Wired on reactions, NBC on advertiser frustration
Fate of the Google Sidebar
Sources: PPC.org reports, Torchbox comments, Website Magazine comments
NBC Going Branded Content
Sources: Adweek reports, Bloomberg reports
Ads in the Streaming World
Sources: Cordcutters reports, The Verge reports
Sponsors
With GoToWebinar you can create interactive online events to engage and capture your audience’s attention. Find out more at GoToWebinar.com.
Thanks to Recursive Squirrel for bandwidth and Email Transmit for our newsletter service. Also thanks to Craig Jacks for providing music for The BeanCast.