Panel
Jay Baer, President, Convince and Convert
Farrah Bostic, Principal Consultant, The Difference Engine
Tamsen Webster, Principal Consultant, TamsenWebster.com
Bob Knorpp, Host, The BeanCast
Topics
The Issue With In-House
Sources: Adweek opinion, AgencySpy opinion, Digiday on the blame game for the Pepsi ad
Fixing Brand Processes
Sources: Adexchanger on the Forrester Report
Should We Still Be In New York
Sources: Adweek on The Martin Agency New York closure
Data vs Shows At The Upfronts
Sources: Adweek on NBCU presentation, Adweek reports on AMC presentation
SPONSORS
Thanks to Recursive Squirrel for bandwidth and Pluot for our video conferencing. Also thanks to Craig Jacks for providing music for The BeanCast.