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GUESTS
Duane Forrester, Senior Program Manager of In-House SEO, Microsoft (Buy Duane's books on Amazon)
Dan Goldgeier, Copywriter, Partners + Napier (Read Dan on AdPulp and TalentZoo)
Joseph Jaffe, Chief Interrupter, Powered (Joe's content is at JaffeJuice.com ... watch for his interview of Budweiser's marketing team)
Helen Klein Ross, Writer/Blogger (Visit Adbroad or Brand Fiction Factory)
Topics:
Popularity vs. Effectiveness
- Adweek Starts the Debate
- George Parker Weighs-In
- Ad Age on a UK Effectiveness Report
- Ad Age on the Old Spice Online Videos
Luxury Goes e-Commerce
Digital Ad Dilemma
- WSJ Looks at the Sun Valley Conference
- Ad Age on the Lower Average Pricing for Social
- MediaPost Reports on Lowered Digital Forecast
iDisconnect
- WSJ Reports on Consumer Reports iPhone Slam
- NYT on Apple's Defensive Posture
- Chicago Breaking News on Apple's Press Conference
ComcastCares Leaves
Stories To Watch:
- Google Me
- 2010 Midterm Negative Social Campaigns
- Paul the Octopus and Mel Gibson
- New Publishing Models / Bud Caddel's Effort
- Results of YouTube Seed Money
Credits:
Opening Theme, Joe Sibol (pick up his latest album on iTunes) Closing Theme, CJACKS (Find more music from both artists atpodsafeaudio.com.)
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