BeanCast 116: Here's Your Sign

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GUESTS

Duane Forrester, Senior Program Manager, Microsoft (Find Duane's Books and Blog here.)

Joseph Jaffe, Chief Interrupter, Powered (Vote for Joe's SXSW panel and NYCers can meet Joe and Greg Verdino at Greg's book launch party.)

Jim Louderback, CEO, Revision 3 (See the new Rev3 show, Dan 3.0)

Erik Proulx, Founder, Please Feed the Animals (See him in NYC and check out Lemonade Detroit.)

Topics:

iAd-versity

• WSJ Reports on the Troubles 
  
• Mobile Marketer Reports on Metrics Transparency
  

Bidding Against Google

• Eric Goldman's Criticism of Google
  
• CNET Reports on the Controversy

Facebook Places

• Mobile Marketer Reports on the Announcement
• Ad Age Reports on the Service
• Analysis by Ad Age
  

The Follow-Back Questions

• Opinion by Rupal Parekh
• Adweek Reports on ExactTarget Study
  

Scamming A Point

• LAT Reports on the Effort by the FTC
• The Esteemed Lending Site
  

Stories To Watch:

• Google Allow Page Dominance/Buys Like.com
  
• Media Age of Broadcast TV Now Over 50
  
• Facebook Buys Hot Potato
  
• Katrina/9-11 Anniversaries Approaching
• Can AOL Effectively Rebrand
  

Credits:

Opening Theme, Joe Sibol (pick up his latest album on iTunes) Closing Theme, CJACKS (Find more music from both artists atpodsafeaudio.com.)

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