BeanCast 136: Forget The Celebrities

CLICK TO LISTEN
 

OR

CLICK TO SUBSCRIBE 


GUESTS

Wendi Cooper, CEO, C Spot Run

Gunther Sonnenfeld, SVP Director of Experience & Applied Technology, Rapp/LA (Read his blog Goonth)

Brian Steinberg, TV Editor, Ad Age

John J. Wall, Co-Host, Marketing Over Coffee

Topics: 

Mobile Barcode Dominance 

• Mobile Commerce Daily Reports
• Story on Google Goggles
  

Celebrity Endorsements

• Ad Age Reports On The Study
  

TV Check Ins

• ClickZ on Services Like GetGlue
  

LinkedIn/Hoover's Deal

• DM News Reports
  

White-Labeling Tech

• Ad Age Opinion Piece
  

Stories To Watch:

• Morgan's Success Repacing King
  
• MomentFeed.com
  
• J&J's Struggles With Message Control
  
• Verizon iPhone
  
• UK Disclosure Laws
  

Credits:

Opening Theme, Joe Sibol (pick up his latest album on iTunes) Closing Theme, CJACKS (Find more music from both artists atpodsafeaudio.com.)

Bandwidth provided by Recursive Squirrel Interactive. Email services provided by Email Transmit, a product of Mass Transmit

BeanCast 135: It's A Kerfuffle

CLICK TO LISTEN
 

OR

CLICK TO SUBSCRIBE 


GUESTS

Joe Jaffe, Chief Interrupter, Powered (Also visit his blog at JaffeJuice.com)

Mitch Joel, President, Twist Image

Sloane Kelley, Director of Digital Strategy, BFG Communcations

Natalie Zmuda, Retail and Beverage Reporter, Ad Age

Topics:
 

CES

• Big Guns At CES

Content As Social Network

• Coke's Expedition 206 Wraps
• Mentos on Facebook
• Twitter as Entertainment
  

Oscar Pricing

• Ad Age On The Price Increase

Starbucks Logo

• Report by Ad Age on the Change

Losing Your Leader

• GSD&M Idea City Loses CCO

Stories To Watch:

• Social's Impact on Broadway Reviews
  
• Social Influence Metrics
  
• Paper.li and Automation
  
• National Retail Federation Show News
  
• Quora
  

Credits:

Opening Theme, Joe Sibol (pick up his latest album on iTunes) Closing Theme, CJACKS (Find more music from both artists atpodsafeaudio.com.)

Bandwidth provided by Recursive Squirrel Interactive. Email services provided by Email Transmit, a product of Mass Transmit

BeanCast 134: Flash Photo Lawsuits

CLICK TO LISTEN
 

OR

CLICK TO SUBSCRIBE 


GUESTS

Bill Green, Publisher, Make the Logo Bigger and Co-Host of AdVerve

Matt Ridings, Marketing Consultant, The Tech Guerilla

Peter Shankman, Author/Speaker, Shankman.com

Åsk Wäppling, CEO, Adland.tv

Topics:

Global Automotive

• Ad Age On Ewanick's New Role

Net Neutrality

• Adweek Reports

Twitter Trademark Crackdown

• Ad Age Reports

Social Video

• MediaPost Reports On The Trend

BMW Logo After-Image

• Ad Age Reports

Stories To Watch:

• Italy to Regulate YouTube Like TV
  
• Motorola Tablet?
  
• Blackberry vs. Apple
  
• Political Tribes On Twitter
  
• Kindle's Domination of eBooks
  

Credits:

Opening Theme, Joe Sibol (pick up his latest album on iTunes) Closing Theme, CJACKS (Find more music from both artists atpodsafeaudio.com.)

Bandwidth provided by Recursive Squirrel Interactive. Email services provided by Email Transmit, a product of Mass Transmit

BeanCast Special 2: 2010 Outtakes Special

This is our annual outtakes show featuring funny clips from our pre-show banter, as well as a selection of the best BeanCast Drunk Dial callers. Hope you enjoy it and thanks so much for a great 2010.

And remember there's still time to make an end of year donation!

I'd appreciate a contribution to cover domain registrations, and Ning's rather hefty subscription hike. Even $5 would be a great help. Click here to donate. Thanks for your support.

As usual, I'd also love to have you as a Twitter follower. I'm TheBeanCast. Thanks for listening and please add a positive review to iTunes if you like the show.

Credits:

Opening Theme, Joe Sibol (pick up his latest album on iTunes) Closing Theme, CJACKS (Find more music from both artists atpodsafeaudio.com.)

Bandwidth provided by Recursive Squirrel Interactive. Email services provided by Email Transmit, a product of Mass Transmit

BeanCast 133: No More Rockstars

CLICK TO LISTEN
 

OR

CLICK TO SUBSCRIBE 


GUESTS

Bill Green, Publisher, Make The Logo Bigger, Co-Host of AdVerve

Angela Natividad, Writer/Marketer, Live and Uncensored, Co-Host of Adverve

John J. Wall, Co-Host, Marketing Over Coffee

Ken Wheaton, Managing Editor, Ad Age

Topics:

Facebook Comes Into It's Own (more traffic than google, more ad options, redesigns, privacy, LIKES, OpenGraph, 500 millions users, swing elections, Places, quit movement, movie...etc)

Data Privacy

Stalker Ads

The Rise of Location-Based Efforts (And the Cyber-Stalking and Extortion (Yelp) consequences)

PR Troubles

• BP's PR Debacle (I want my life back)
• Toyota's PR Debacle (Jane, Stop this crazy thing!)
• NBC's PR Debacle (Conan)
• H&M's PR Debacle (Throwing Out Coats)
• WalMart's PR Debacle (Throwing Out Food)
• Nestle's PR Debacle (Consider yourself embraced)
• Apple's iPhone 4 PR Debacle (Antennae gate)
• JetBlue's PR Debacle (Employee freakout)

Mobile Giving Gets the Glory (Haiti Relief)

Google's Battles With China

The iPad -- Publishings Savior...uh huh (And iAds)

Google Buzz, Google Instant, Android and the demise of Google Wave

Sexism In Super Bowl Ads

Olympics Time-Shifting Furor

Twitter in Search of a Revenue Model

What's acceptable On TV (Diet ads in spain, plus size model too curvy for underwear ad, Trojan "massager" ad)

World Cup Ads

Crowdsourcing and UGC Backlash

Social Couponing Craze

Bogusky "Retires"

The Old Spice Guy

Affiliate Links In The News

Pepsi Refresh

GAP Logo

Stories To Watch:

• Yahoo/Bing
• Transparency vs. Privacy
• Google Self-Driving Car
• NFL Lockout?
• Google Moves One Social

Credits:

Opening Theme, Joe Sibol (pick up his latest album on iTunes) Closing Theme, CJACKS (Find more music from both artists atpodsafeaudio.com.)

Bandwidth provided by Recursive Squirrel Interactive. Email services provided by Email Transmit, a product of Mass Transmit

BeanCast 132: Allen Ginsberg Is Dead

CLICK TO LISTEN
 

OR

CLICK TO SUBSCRIBE 


GUESTS

Joseph Jaffe, Chief Interruptor, Powered (Read/Watch/Listen to JaffeJuice.com and vote for Flip the Funnel now)

Anthony Kalamut, Professor/Program Director, Seneca College

George Parker, Publisher, AdScam/The Horror!

Ian Schafer, CEO, Deep Focus (Check out their MoMA App)

Topics:

P&G Ends Soap Opera Sponsorship

• NYT Reports

Linked In's Prospects

• Opinion Piece in Ad Age

Match.com and Agencies

• Ad Age Reports

Donation Ban In Apps

• NYT Reports on Apple's Ban

Female Satisfaction In Ads

• Ad Age Reports

Stories To Watch:

• Wikileaks Saga
• Great Social Backlash?
• Who Owns Social
• S.C. Johnson Leaving DraftFCB?
• Hack-tavism
• UK Investigation Into Sexualized Kids Marketing

Credits:

Opening Theme, Joe Sibol (pick up his latest album on iTunes) Closing Theme, CJACKS (Find more music from both artists atpodsafeaudio.com.)

Bandwidth provided by Recursive Squirrel Interactive. Email services provided by Email Transmit, a product of Mass Transmit

BeanCast 131: Introducing Tim Colt

CLICK TO LISTEN
 

OR

CLICK TO SUBSCRIBE 


GUESTS

Saul Colt, Consultant, Saul! (Saul recommends you check out WindowFarms.com)

Jeff Cutler, Content Specialist, JeffCutler.com (Jeff asks you to check out NomX3.com)

Rosemarie Ryan, co-Founder, Co: (Check out their monthly Co:Labs)

Jonathan Sackett, CDO, The Martin Agency (Jonathan asks you to check out WebWiseKids.com)

Topics:

The Deal That Almost Was...Allegedly

• All Things D First Reports

• The Deal is Off...If It Ever Was On

• Ad Age On Why Google Wanted Groupon

• NYT on Investor Concerns

• IBT Analyzes the Whys

Social Data For Sale

• BtoB on the Twitter/Gnip Deal

• BtoB on the New Facebook Changes to Insight

Checkout Burnout

• Ad Age Piece By Kunur Pa

  tel

Charitably Social

• NYT With Jumo Profile

• Adweek on the Celeb Charity Effort

Slide of Branded Content

• BtoB Reports

Stories To Watch:

• Kswiss Campaign
• Viacom Appeals YouTube Rulling 
• Hacking Does Better Than Marketing

• Government's Antiquated Security Protocols

• Zynga Buys NewToy

Credits:

Opening Theme, Joe Sibol (pick up his latest album on iTunes) Closing Theme, CJACKS (Find more music from both artists atpodsafeaudio.com.)

Bandwidth provided by Recursive Squirrel Interactive. Email services provided by Email Transmit, a product of Mass Transmit

BeanCast 130: I'm Not Dead Yet

CLICK TO LISTEN
 

OR

CLICK TO SUBSCRIBE 


GUESTS

Edward Boches, Chief Innovation Officer, Mullen (Read his blog here.)

Sheila Dougherty, Assistant Managing Editor, Ad Age

Joseph Jaffe, Chief Interruptor, Powered (Visit Jaffe Juice as well)

Ty Montague, co-Founder, Co:

Topics:

Back Friday

• WSJ Looks at Creep to Thursday
  
• Internet Retailer Looks at Facebook Usage
• NYT on Early Deals
• MediaPost on the Role of Search
• Washington Post on Economic Outlook
• ClickZ on Amazon Barcode Scanner

The Just-In-Time Consumer

• The WSJ Piece

Storytelling in Advertising

• Ad Age Piece on Tenth and Blake
  

Blockbuster Isn't Dead...Yet

• Tribune Reports

Fox Uses Hulu For Make-Goods

• Ad Age Reports
  

Stories To Watch:

• George W. Bush At Facebook
  
• Airlines and Branding 
  
• Galaxy Tab
  
• Gaming Dynamics
• Canada As A Growth Market

Credits:

Opening Theme, Joe Sibol (pick up his latest album on iTunes) Closing Theme, CJACKS (Find more music from both artists atpodsafeaudio.com.)

Bandwidth provided by Recursive Squirrel Interactive. Email services provided by Email Transmit, a product of Mass Transmit

BeanCast 129: Step Away From The Bong

CLICK TO LISTEN
 

OR

CLICK TO SUBSCRIBE 


GUESTS

Kevin Briody, Director of Strategic Partnerships, Ignite Social Media

David Burn, Editor, AdPulp (Read his posts about the Leo Burnett book)

Duane Forrester, Senior Program Manager of In-House Search, Microsoft

Bob Hoffman, Founder, Hoffman|Lewis Advertising (Read The Ad Contrarian)

Topics:

Mobile Plays

• Mobile Marketer on Mobile's Dominance

  
  

• Ad Age on the Google/Facebook Mobile Battle

• NYT on the Facebook Announcement

• NYT on the Google Goggles Announcement

• eMarketer on Click Rates

Commitments, Not Campaigns

• Adweek Piece on Social Action Campaigns

Selling In The Comments

• WSJ on YouTube Marketing in Comments
  

A Socially Selective Network

• LAT Talks About Path
  

Google vs. The Broadcast Nets

• MediaWeek on Schmidt's Comments
  

Stories To Watch:

• Google Buying Groupon Rumors
  
• TSA Screening Procedures 
  
• Black Friday
  
• Nielsen's Undercounting Woes Widen

Credits:

Opening Theme, Joe Sibol (pick up his latest album on iTunes) Closing Theme, CJACKS (Find more music from both artists atpodsafeaudio.com.)

Bandwidth provided by Recursive Squirrel Interactive. Email services provided by Email Transmit, a product of Mass Transmit

BeanCast 128 Legendary Value

CLICK TO LISTEN
 

OR

CLICK TO SUBSCRIBE 


GUESTS

Esteban Contreras, Social Media Manager, Samsung (Listen to Social Nerdia)

Bill Green, Creative Strategist, Humongo (Read MTLB and Listen to Adverve)

Lois K. Geller, President, Lois Geller Marketing Group (Read her blog)

Michelle Tripp, Creative Strategist, Brand Forward

Topics:

State of Brand Value

• Ad Age on the Auction of Old Brands
  
• Ad Age on Silly Bandz Suit

Using Data, Not Procurement

• Post by Jonathan Salem Baskin

The Surgical Shopper

• Analysis by the Washington Post
  

Holiday Free Shipping Battle

• NYT Reports on the Trends
  

The Launch of RockMelt

• Ad Age Reports

Stories To Watch:

• Facebook Email
  
• Facebook/Google Contact Data Battle 
  
• Macy's Mobile Campaign
  
• Continued Growth of Mobile Goods
• QR Coding the Wish Book
  

Credits:

Opening Theme, Joe Sibol (pick up his latest album on iTunes) Closing Theme, CJACKS (Find more music from both artists atpodsafeaudio.com.)

Bandwidth provided by Recursive Squirrel Interactive. Email services provided by Email Transmit, a product of Mass Transmit