The BeanCast™ Marketing Podcast

The BeanCast™ is a weekly round table podcast, featuring notables from the marketing, advertising, interactive and public relations community. We discuss the latest industry news with a healthy dose of perspective. Join the fun. Subscribe today!

BeanCast 186: *Not A Ford Product

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GUESTS

Jay Baer, Co-Author, The Now Revolution (Find out more about the book and his consultancy here)

Christopher Barger, Senior VP Global Programs, Voce Communications (Read his blog here)

Gini Dietrich, CEO, Arment Dietrich (Read and watch her blog here)

Scott Monty, Global Digital and Multimedia Communications Manager, Ford (Read his blog here)

TOPICS

#McDStories

Shared Vs. Paid

GM Media Agency Controversy

CPM Of Super Bowl Video Livestream

European Privacy

STORIES TO WATCH

  • Will Twitter Brand Pages Be Too Much
  • Copycat Super Bowl Strategies
  • Super Bowl Social Media War Room
  • Google's Privacy Policy Changes
  • Explosion Of Social TV

This week's show is sponsored by Surveys.ie. Use the coupon code "BeanCast" to receive 500 FREE spending credits.

Thanks to Recursive Squirrel for bandwidth and Email Transmit for our newsletter service. Also thanks to Craig Jacks for providing music for The BeanCast.

BeanCast 185: A Picture With Guy

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GUESTS

Dave Haan, Executive Director, The Creative Circus

Ian Sohn, SVP, Group Director, Ogilvy 360i Digital Influence

Åsk Wäppling, CEO, Adland.tv

Natalie Zmuda, Reporter, Ad Age

TOPICS

Kodak Fails

Paula Deen's Spin

Facebook's Lifestyle Approach

Brands Want Causes

The Crowdsourced Beer

STORIES TO WATCH

  • Fallout From Mediocre Super Bowl Spots
  • What Comes After SOPA
  • Napoleonland
  • Ad Age A-List
  • Google Display Advertising

This week's show is sponsored by Newsletter.ie. Use the coupon code "BeanCast" to receive 500 FREE spending credits.

Thanks to Recursive Squirrel for bandwidth and Email Transmit for our newsletter service. Also thanks to Craig Jacks for providing music for The BeanCast.

BeanCast 184: Who Defines Decency

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GUESTS

Bill Green, Creative Strategist, BFG Communications (Listen toAdverve and Read The Adverve Blog)

Tonya Hall, Consultant/Host, Tonya Hall Radio

Tom Martin, Founder, Converse Digital

David Spark, Principal, Spark Media Solutions

TOPICS

CES Round-Up

Latest Stats On Digital Branding

Broadcast Decency Rules

Consumers Not Discussing Brands

Text-To-Donate Blues

STORIES TO WATCH

  • SOPA Make/Break
  • First Streaming Super Bowl
  • Klout, Kred, et. al. Credibility
  • Bing is Number Two

This week's show is sponsored by Surveys.ie. Use the coupon code "BeanCast" to receive 500 FREE spending credits.

Thanks to Recursive Squirrel for bandwidth and Email Transmit for our newsletter service. Also thanks to Craig Jacks for providing music for The BeanCast.

BeanCast 183: If Mitch Was Here...

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GUESTS

Edward Boches, Chief Innovation Officer, Mullen

Saul Colt, Consultant, SaulColt.com

Eric Schwartzman, Consultant/Author, EricSchwartzman.com

*NOTE: I WILL FILL IN THE NOTES BELOW MONDAY NIGHT

TOPICS

Topic1

  • tbd

Topic2

  • TBD

Topic3

  • tbd

Topic4

  • tbd

Topic5

  • tbd

STORIES TO WATCH

  • NH Primaries
  • Recording Industry vs. GrooveShark
  • SOPA
  • Daily Deals In More Trouble

This week's show is sponsored by Newsletter.ie. Use the coupon code "BeanCast" to receive 500 FREE spending credits.

Thanks to Recursive Squirrel for bandwidth and Email Transmit for our newsletter service. Also thanks to Craig Jacks for providing music for The BeanCast.

BeanCast 182: The Mommy Borg

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GUESTS

David Burn, Consultant, Bonehook and Editor/Founder ,Adpulp

Valeria Maltoni, Founder/Principal, Conversation Agent

Peter Shankman, Author/Speaker/Consultant, Shankman.com (Founder of HARO)

Marc Whitehead, EVP/Managing Director, Reason Partners

TOPICS

Louis C.K.'s Experiment

2012 Trends For Apps

Toys and Mommy Bloggers

The Streaming Super Bowl

Distrust of Facebook Stores

STORIES TO WATCH

  • Iowa Caucus
  • Kindle Direct Publishing
  • Customer Service
  • Digital TV Show Syndication
  • Google/Firefox Renew Their Deal

This week's show is sponsored by Surveys.ie. Use the coupon code "BeanCast" to receive 500 FREE spending credits.

Thanks to Recursive Squirrel for bandwidth and Email Transmit for our newsletter service. Also thanks to Craig Jacks for providing music for The BeanCast.

BeanCast 181: The 2011 Year-End Wrap-Up

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GUESTS

Saul Colt, Consultant, SaulColt.com

Bill Green, Creative Strategist, BFG Communications (Listen to Adverve)

Anthony Kalamut, Advertising Program Director, Seneca College

Angela Natividad, Digital Strategist, E2C2 (Listen to Adverve)

TOPICS

  • Starbucks Logo Change
  • Instagram
  • Tablets and Magazines (iPad 2 and mags / Kindle / Fire / Samsung, etc)
  • Eric Schmidt Steps Down At Google
  • Social Measurement
  • iTunes Passes 10 Billion Apps
  • Groupon As Darling, Then Scapegoat (Social Goes Local)
  • Twitter Repeatedly Blamed for Rioting And Terror Organizing
  • The Buying of HuffPo by AOL (How it changes they're ad offerings)
  • J.C. Penney Gets Outted for Black Hat SEO
  • Mobile Purchasing (Apps, Tools, NFC)
  • Chysler's Tweet of Shame
  • QR Madness
  • Google Introduces the +1
  • The Ad-Supported Kindle
  • Mobile Phones Revealed To Be Tracking Your Every Move For Ad Targeting
  • PlayStation Network Shutdown
  • Empire Avenue and Klout
  • The Renaissance of LinkedIn (profitable, big IPO, ect.)
  • Netflix Ruins It's Business
  • Legislating Against "Happy Meals"
  • Facebook Opens Commenting Without Likes
  • Launch of Google+
  • Hulu To Be Sold
  • NewsCorp's PR (and Legal) Disaster
  • Post Office Reaches an Impasse
  • Twitter's Keeps Playing With It's Ad Model
  • The Changing Balances Between Black Friday and Cyber Monday
  • Apple After Steve Jobs

STORIES TO WATCH

  • Future of Techcrunch
  • Entrepreneurship
  • Airlines and Social Seating
  • Agency-Funded Start-ups

This week's show is sponsored by Surveys.ie. Use the coupon code "BeanCast" to receive 500 FREE spending credits.

Thanks to Recursive Squirrel for bandwidth and Email Transmit for our newsletter service. Also thanks to Craig Jacks for providing music for The BeanCast.

BeanCast 180: Google Backs Down

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GUESTS

Jay Baer, Consultant/Author (Find out about his speaking and book at Convince and Convert)

Pamela Johnston, Founder/President, Cloud 12 PR

Jim Mitchem, Director of Marketing, Boxman Studios

Dirk Singer, Head Rabbit, The Rabbit Agency

TOPICS

Agencies and Social Ads

Twitter Brand Pages

Digital Wallet Wars

Over-Producing Videos

AT&T's Customer (Dis)Satisfaction Rating

STORIES TO WATCH

  • Google+ Embedding in Gmail
  • Social's Effect on Russian Politics
  • Path's Continued Growth
  • Instagram's Growth
  • Google/Admeld Deal Done

This week's show is sponsored by Newsletter.ie. Use the coupon code "BeanCast" to receive 500 FREE spending credits.

Thanks to Recursive Squirrel for bandwidth and Email Transmit for our newsletter service. Also thanks to Craig Jacks for providing music for The BeanCast.

BeanCast 179 When The Dalai Lama Speaks

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GUESTS

Saul Colt, Consultant, SaulColt.com and Freshbooks

Ben Kunz, Director of Strategic Planning, Mediassociates (Read Thought Gadgets)

Tor Myhren, President/CCO, Grey New York

Steve Wax, Founding Partner, Ladies & Gentlemen

TOPICS

Digital's Dilemma

America's Hottest Brands

Foursquare Seeks Relevance

Content And Mobile

Facebook Change Du Jour

STORIES TO WATCH

  • Path is Growing Again
  • Tablet Sales
  • Art.Sy
  • Fashion Embracing Social
  • Can Chrome Dominate Browsers

This week's show is sponsored by Surveys.ie. Use the coupon code "BeanCast" to receive 500 FREE spending credits.

Thanks to Recursive Squirrel for bandwidth and Email Transmit for our newsletter service. Also thanks to Craig Jacks for providing music for The BeanCast.

BeanCast 178: There's Always A Sale At Macy's

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GUESTS

Joseph Jaffe, Author/Speaker/Entrepreneur, GetTheJuice.com and JaffeJuice.com

Asif Khan, Founder, The Location-Based Marketing Association

Merrin McCormick, Associate Creative Director, Campfire

George Parker, Author/Publisher, Adscam

TOPICS

Black Tactics 2011

Taking The Story Out

Retail, Social and Spin

Chicago Selling Bridge Ads

Radio's Continued Growth

STORIES TO WATCH

  • John Pike's Pepper Spray Meme
  • NBA Deal Fallout
  • Physical Retail and Mobile Gaming
  • The Social Swear Box
  • Interpublic Paying No Taxes
  • Social Gaming Going Younger

This week's show is sponsored by Newsletter.ie. Use the coupon code "BeanCast" to receive 500 FREE spending credits.

Thanks to Recursive Squirrel for bandwidth and Email Transmit for our newsletter service. Also thanks to Craig Jacks for providing music for The BeanCast.

BeanCast Special 3: 2011 Outtakes Special

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The annual outtakes show is now officially live!

If you've never experienced this before, you are in for a treat. We take the funniest outtakes from the show each year and string them together into a half hour of fun. I always try to be humble about it, but it really is hilarious and worth checking out. However, be warned. I leave this show unedited for language, so you need to be ready for a few swear words. And in the case of Ann Handley, many, many swear words.

Hope you enjoy the program. And please remember, I'd love some more Twitter followers to continue the conversation there. Just follow @TheBeanCast.

This week's show is sponsored by Newsletter.ie. Use the coupon code "BeanCast" to receive 500 FREE spending credits.

Thanks to Recursive Squirrel for bandwidth and Email Transmit for our newsletter service. Also thanks to Craig Jacks for providing music for The BeanCast.