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It's an interesting prospect to contemplate. Now that companies have no limit on political contributions and can contribute until election day, will we one day see branded campaigns?
Bill Green suggested it on his blog and we ran with it on the show this week. And though the consensus was largely that it couldn't happen, we've been wrong before.
It's a thought-provoking discussion you're sure to want to hear.
Remember, I'm always game for more Twitter followers. I'm TheBeanCast. As always, thanks for listening and please add a positive review to iTunes if you like the show.
Guests:
Saul Colt, Head of Magic, Thoora and blogger at The Smartest Man In The World
Esteban Contreras, Social Media Manager, Samsung Electronics (Also listen to his podcast, SocialNerdia)
Hal Goodtree, President, Goodtree & Company (Check out his latest project, Cary Citizen)
John Wall, Podcaster/Blogger, Marketing Over Coffee, Ronin Marketeer
Topics:
The Branded (Political) Campaign
- Ad Age Looks at the Implications of the Court Ruling
- Adweek Calls The Growth of Political Advertising
- Bill Green Takes It One Step Further
The Apple Table
- BtoB Looks at Continuing Downward Trend for Print Media
- WSJ Looks At How Apple Could Help Publishers
- Kindle Sweetens The Deal as Apple Announcement Approaches
- Washington Post Forecasts Downward Track For eReaders
Chrysler And The Big Game
Not Before 10pm
Serial Agency Reviews
Stories To Watch
- Will Apple End Relationship With AT&T This Week
- Facebook Open-Graph API
- Google/China
- Priests Blogging
- Seth Godin's New Book
- Apple's Tablet Announcement
Credits
Opening Theme, Joe Sibol (pick up his latest album on iTunes)
Closing Theme, CJACKS
(Find more music from both artists at podsafeaudio.com.)